In mid-March of last year, our video crew had just completed an uneventful three-hour drive to North Central Wisconsin for a shoot with one of our oldest clients, Church Mutual Insurance Company. It’s
Wow. As of this May, it’s been 15 years (and two names, three locations, twelve employees, 20 states, and thousands of projects) since we started our agency. Here’s a brief-ish story of all it all hap
We call our fourth value our aspirational value, because it’s something we’re always striving to achieve, and that’s to “Do Great Work.” https://youtu.be/BVFvwP5rRJY When we get to the end of a projec
We realize the video process can be a little mysterious if you haven’t been involved before; but fear not, friends! The Upswing Creative Video Process is here to lead the way. https://www.youtube.com/
At Upswing, the question we get asked most often is “How much does a video cost?” That’s a fair question…and not always an easy one to answer. https://youtu.be/gatV1-6296g Producing a video elicits a
Everyone says they want to form strong relationships with their clients, and we’re no different. We put a lot of action behind those words, but really it’s up to you to decide if we live up to this va
At Upswing Creative, we believe that the message is the most important thing. Here’s why. https://youtu.be/6GpYtmP3V_8 Think about a time you’ve seen an ad or billboard that tried to cram in WAY too m
At Upswing Creative, pulling pranks and testing out puns are just as much a part of our work as refreshing brands and shooting videos. In fact, having fun is a mandate! Here’s why. https://youtu.be/1R
You might say there are lots of reasons you can’t create a marketing video right now but we’ve got 2(D) or 3(D) reasons you can! In this episode, we talk about why animation is such a powerful (and pr
At Upswing Creative, everything we do starts with the things we value. Check out this video to learn about the first of our four values. https://youtu.be/44TXtxDjnKs At Upswing Creative, we’ve got fou